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June 2007 – Good Shepherd Rehabilitation Network, located in Allentown, Pennsylvania, has signed its second one-year contract with Schultz & Williams to continue building a successful donor program in 2007. Operating 27 sites in seven counties throughout eastern Pennsylvania, Good Shepherd provides physical and cognitive rehabilitation needs to a wide-range of patients. There are victims of car accidents, children with autism, patients with muscular dystrophy and many others. In 2006, Good Shepherd came to Schultz & Williams asking for help in reaching some urgent and ambitious goals for its donor program. After successfully launching a comprehensive and cost-effective donor campaign in 2006, S&W is delighted to continue its work on behalf of this vital organization. S&W took a very strategic approach to addressing Good Shepherd’s challenges. We were not only able to help them increase their total number of new donors in 2006, we were able to help them improve their upgrading opportunities, enhance donor stewardship and reduce administrative duties for the staff. We tied our creative into Good Shepherd’s general marketing and advertising and significantly improved donor communications and appeal performance across the board, said Jessica Harrington, Vice President, Schultz & Williams Direct. We are grateful to have the opportunity to build on our successes in 2007. More information about the Good Shepherd program can be found on S&W's success stories page and a sample package can be viewed at http://www.sw-inc.com/dir_gs_pop.html. Founded in 1987, Schultz & Williams is a national consulting firm headquartered in Philadelphia, Pennsylvania. Today S&W works with nonprofits throughout the United States and continues to exemplify its legacy as one of the first firms in the country to combine the principles of development, management and marketing into our consulting services - an approach that proves successful for nearly every client challenge. |
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