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August 2007 – Schultz & Williams Direct (S&W Direct) welcomes Becky Zahrly as senior membership consultant. Schultz & Williams Direct (S&W Direct) rounds out our direct marketing and response team with the appointment of Becky Zahrly as senior membership consultant. Having served as director of membership and annual giving at the Greater Los Angeles Zoo Association, membership manager at the Pacific Science Center in Seattle and marketing communications manager at the Central City Association of Los Angeles, Becky offers important and specialized skills to our direct response clients, many of which are high-profile membership-based institutions. (See our client list.) Becky brings a wealth of experience to S&W’s award-winning direct response team and will provide clients with timely and critical analyses of their annual and semi-annual membership direct mail acquisition campaigns, donor solicitation programs and member/donor communication’s efforts. "On-going evaluation of all these initiatives is critical to building successful membership and giving programs and is key to building long-term success for our clients," says Jessica Harrington, Vice President of S&W Direct. Becky is working from her office in Tacoma, Washington, boosting Schultz & William’s nation-wide presence from Florida, Philadelphia, Los Angeles and Washington, D.C. to the northwest corner of the country. Founded in 1987, Schultz & Williams is a national consulting firm headquartered in Philadelphia, Pennsylvania. Today S&W works with nonprofits throughout the United States and continues to exemplify its legacy as one of the first firms in the country to combine the principles of development, management and marketing into our consulting services—an approach that proves successful for nearly every client challenge.
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